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Cross Functional Essay

Individually, students will prepare a 3-5 page essay on the relationships and inter-dependencies between marketing and other functional areas (choose at least 3-4 functional areas).

Note: Functional Areas of Business Include:

Human Resources

Accounting

Finance

Sales

Production / Operations

Administrative Support
INSTRUCTIONS

  • Students must use research from at least 3-5 academically reviewed journal articles (only). All journal articles must be in the range of 2009 to present.
  • Page limits do not include title and reference pages
  • APA formatting must be used throughout
  • Proper sentence structure, grammar and capitalization must be used throughout
  • Do not copy and paste
  • Late (emailed) assignments will not be accepted

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