1. Helga wants to show how the rate of traffic accidents changes
for drivers as they advance in age. What type of visual aid would
best represent this information?
decision tree
flip chart
photograph
line graph
pie graph
2. The persuasive goal of conversion is much more difficult than
the goal of strengthening commitment.
True
False
3. Pep talks and after dinner speeches are of similar types
because both pose challenges to the audience.
True
False
4. According to the elaboration likelihood model, listeners who
elaborate more will be more persuaded by:
shortcuts that simplify their thinking about the topic.
evidence and arguments that support the speaker's thesis.
the speaker's positive ethos.
extended narratives that support the speaker's position.
elaborate metaphors that appeal to the listener's emotions.
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